People are really sensitive to change, especially when it comes to price. According to Doug Roth, a restaurant consultant in Chicago, the more affordable a restaurant is, the more attuned to pricing customers are.
Listen NowChicago based consultant, Doug Roth, founder of Playground Hospitality, discusses restaurant supply shortages and how it's changing business - on WBBM Newsradio.
Listen NowMany restaurants have been doing much better in recent months, thanks to summer customers, but there's worry the fall and winter could derail their comeback. Doug Roth, the founder of Playground Hospitality in Chicago, joins the Noon Business Hour to discuss.
Listen NowDoug Roth, of Playground Hospitality, talks about the possibility of a vaccine mandate for diners on WBBM's Noon Business Hour.
Listen NowDoug Roth, of Playground Hospitality, shares his optimism for a resurgence in restaurant patronage with the Chicago Tribune.
Listen Now1 in 6 have already closed and we are looking at another 40% that will close in the next few months if there's not government intervention. You have to be able to create a menu at this point that can be appealing to pick-up and delivery customers. Comfort food has become very popular.
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