what we do
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we do it all.
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we do it all.
Concept Design
Our team of experts will work with you to design a restaurant, from ideation to reality. Every step is carefully programmed and tailored to your brand’s vision.
What we provide:
- Concept Clarity + Design
- Competitive Analysis
- Existing Concept Reformulation
- Demographic Profile Development
- Business Model Design
- Brand + Architectural Design
- Implementation Planning
- Ongoing Support + Project Management
Menu Development
Your menu is what keeps your restaurant full.
The Playground team develops signature items that will keep your guests returning for more. Each one is then professionally tested for operational ease keeping your kitchen moving efficiently. These personalized menus combine recipe development with appropriate themes, so your concept stays fresh and updated.
Facilities & Operations
We make things seamless for a superior guest experience, connecting the dots among these complex systems. Not only do we create efficient operations for clients but we provide invaluable education to keep these processes in place for the long haul.
What we provide:
- Hiring solutions
- Atmosphere + interior design consulting
- Kitchen consulting + technology improvements
- Food and beverage connection
- Quality control + standardization
- Delivery optimization
Business Assessment
We’ll perform an all-around assessment to identify opportunities to keep your business fresh, while ensuring that its unique character shines through the guest experience.
What we provide:
- Target Audience Evaluation
- Brand Narrative + Positioning
- Guest Experience Evaluation
- Brand-Driven Chef-to-Concept Alignment
Custom Consulting
We’ll partner with you to rediscover the soul of your business, streamline operations, stay on-trend, and/or better define your guest experience.
What we provide:
- Trend-Opportunity Identification
- Creative Menu Development
- Comprehensive Customer Touch Point / Experience Design
- Strategic Marketing + PR Advisory
- Operations Refinement
- Existing Concept Repositioning / Rebranding

introducing brands and previous projects

wilderness resort
City, State

Picnic
City, State

terra costiera
City, State

seesaw
City, State
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