Camp Social at Wilderness Resort

A Case Study

Signature caramel iced coffee from Camp Social at Wilderness Resort, a successful Playground Hospitality restaurant consulting project

Assignment:

  • Refurbish waterpark restaurant to create on-trend dining experience

Solution:

  • On-trend, fast casual concept replaces sit-down restaurant
  • Locally sourced ingredients improve food quality
  • Retail, candy and beverage brand extensions

Results:

  • Camp Social food hall revives the Wilderness brand with a fresh mountain design