We achieve this work in many ways:



We’ll perform an all-around assessment to identify opportunities to keep your restaurant fresh while ensuring that its underlying character and points of difference shine through the guest experience.

  • Target Audience Evaluation
  • Brand Narrative + Positioning
  • Guest Experience Evaluation
  • Brand-Driven Chef-to-Concept Alignment

Custom Consulting

We’ll partner with you to rediscover the soul of your restaurant, streamline operations, stay on-trend, or better define your guest experience.

  • Trend-Opportunity Identification
  • Creative Menu Development
  • Comprehensive Customer Touch Point / Experience Design
  • Existing Concept Re-positioning / Re-branding
  • Strategic Marketing + PR Advisory
  • Operations Refinement

Concept Design

Our team of experts will work with you to design a restaurant from ideation to reality – including everything from market segmentation and brand development to operations, real estate strategy and architecture.

  • Concept Clarity + Design
  • Competitive Analysis
  • Existing Concept Reformulation
  • Demographic Profile Development
  • Business Model Design
  • Brand + Architectural Design
  • Implementation Planning
  • Ongoing Support + Project Management

Business Strategy

We’ll help you find high-performing, fully developed restaurants to complement your business, or we’ll help you break into a new market with your existing concept.

  • Feasibility Studies
  • In-Depth Market Analysis
  • Strategic Positioning for Franchises Entering New Markets
  • Real Estate Strategy
  • Real Estate Selection + Lease Negotiation
  • Tenant Search + Selection

Interested in working with us?